Amazon’s upcoming Prime Day in 2019 was cancelled because of a lack of interest from Prime customers, a spokesman for the online retailer confirmed to Reuters.
The spokesman said the cancellation of the event, which was set to take place at the end of April, would result in the closure of Amazon Prime memberships in certain regions, which included the United States, United Kingdom and Canada.
Prime Day was set up in 2021 to bring together customers from across the globe to buy products on Amazon and have them delivered to their homes in one convenient day.
It is a massive event that draws thousands of Prime customers from around the world.
In its statement, Amazon said that the cancellation would be the largest ever for a single Prime Day event.
It said the event would have brought “great benefit to the local communities” and would have “helped the Amazon community as a whole”.
The company said Prime Day will return in 2019.