The White Platform is a new footwear style that has been popularizing in the U.S. over the past few years.
It was introduced by Adidas in 2016 and is the latest in a series of footwear styles designed to be a casual, fashionable option that can be worn by any person, regardless of gender, ethnicity, or body type.
A white platform shoe is designed with an angled heel, with the heel opening outwards, giving it a more comfortable fit for women, but a wide foot box and wide-range of height to accommodate a wider range of feet.
The White Platform, however, doesn’t offer a ton of extra functionality, and as a result, many men’s fashion brands have opted to keep their own offerings separate.
This trend has led to some very interesting shoe design choices over the years, but Adidas has remained steadfast in its stance that the White is for men, and they will continue to do so until the time comes to bring back the White platform shoe.
As you can see in the above photos, Adidas is continuing to add to the White Series with its upcoming Black Series, and the brand has even made a statement with their logo, which is a representation of the two legs of the shoe.
This isn’t the first time the White has been in the spotlight.
In fact, the White was the first to receive the “L” designation for its release in 2020.
The White has continued to grow in popularity as a trend, and Adidas is ready to introduce its own new shoe style in 2020 that will appeal to a wide range of men.